No Sleeping Running Club and Diadora announce a partnership with intentions set on expanding reach and motivating you to “Get Active”. This collaboration promises some fresh functional attire, major running events, and media content designed to inspire and educate on the horizon.
In little over one year after starting, NSRC is up for bigger and better challenges with the support of the experts at Diadora. The once IRL check-ins and call-outs between JR Jensen and Los Antonio to keep on their running game was transformed by covid restrictions into a now thriving online community including weekly outdoor runs. The running club’s main pillars of accountability and autonomy grew from this friendly alliance and has, in turn, drawn quite the crowd. With active members checking into the club from both coastlines and in between, No Sleeping Running Club, has clearly leveled up. Each club member posts personal check-ins, varying widely, from the 100-mile monthly goal crushers to “the everyday heroes”, like mothers and teachers trying to regain their active lifestyle. JR Jensen, NSRC Co-Captain describes the club’s mission as providing an “inclusive, accessible and welcoming community that is designed to push and support active members”.
(JR Jensen - Co-Captain; Alexander Arslan - Diadora, Field Marketing Coordinator; Los Antonio - Co-Captain )
No Sleeping Running Club and Diadora announce a partnership with intentions set on expanding reach and motivating you to “Get Active”. This collaboration promises some fresh functional attire, major running events, and media content designed to inspire and educate on the horizon.
In little over one year after starting, NSRC is up for bigger and better challenges with the support of the experts at Diadora. The once IRL check-ins and call-outs between JR Jensen and Los Antonio to keep on their running game was transformed by covid restrictions into a now thriving online community including weekly outdoor runs. The running club’s main pillars of accountability and autonomy grew from this friendly alliance and has, in turn, drawn quite the crowd. With active members checking into the club from both coastlines and in between, No Sleeping Running Club, has clearly leveled up. Each club member posts personal check-ins, varying widely, from the 100-mile monthly goal crushers to “the everyday heroes”, like mothers and teachers trying to regain their active lifestyle. JR Jensen, NSRC Co-Captain describes the club’s mission as providing an “inclusive, accessible and welcoming community that is designed to push and support active members”.
- Written by Club Member Shannon Walsh
